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Which of the Following Statements Is False

question 60

Multiple Choice

Which of the following statements is false?


Definitions:

Sales Communication

The process of exchanging information and messages between a seller and potential or existing customers to facilitate the selling process.

Potential Buyers

Individuals or organizations that are considered likely or prospective customers for a product or service.

Advertising

Advertising is a promotional activity or strategy intended to attract public attention to products, services, or brands through various media channels.

Personal Selling

Personal selling is a direct marketing approach where salespersons use face-to-face interactions to convince potential buyers to make a purchase.

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