When an Experimenter Flashes the Letter P on the Screen

question 215

Multiple Choice

When an experimenter flashes the letter P on the screen for a split second, you cannot identify it. Yet when the experimenter flashes PARK on the screen for the same period of time, you do identify it. This is an example of the

• A) Stroop effect.
• B) availability heuristic.
• C) representativeness heuristic.
• D) word-superiority effect.

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Definitions:

Independent Variable

A variable in an experiment or study that is manipulated by the researcher to observe its effects on the dependent variable.

Television Viewing

The act of watching content on a television set.

Obesity

A medical condition characterized by excessive body fat that presents a risk to health.

Employee Selection

The process of interviewing and evaluating candidates for a specific job and selecting an individual for employment based on criteria.