In Several Studies, People Have Been Given Subliminal Audiotapes That

question 131

Multiple Choice

In several studies, people have been given subliminal audiotapes that had one kind of subliminal message, but people were told to expect a different one. (For example, the tapes might be about self-esteem, but people would be told that the tapes suggested better memory.) What is the usual outcome of such studies?

• A) People report deteriorations in both the behavior mentioned on the tapes and the behavior they were told to expect.
• B) People report improvements in whatever behavior the tapes actual mention; their expectations were unimportant.
• C) People report improvement in what they expected the tapes to improve, but not in what the tapes were actually saying.
• D) People report improvements in some other aspect of behavior, different from both the actual content of the tapes and their expectations.

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Definitions:

Artifacts

Tangible or visible elements in an organization that represent its culture, such as language, attire, or symbols.

Kilmann-Saxton Culture-Gap

A model that identifies discrepancies between the existing and preferred organizational culture, often used to understand conflicts or challenges within companies.

Technical/Human Orientation

A theoretical perspective emphasizing the balance between technological skills and human social skills in organizational contexts.

Time Orientation

refers to the way individuals or cultures perceive and value time, influencing priorities, punctuality, and planning.