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What Is "Validated" in a Validity Study

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What is "validated" in a validity study?


Definitions:

Geographic Segmenting

The practice of dividing a market into distinct groups based on geographical regions, such as countries, states, or cities.

Demographic Segmentation

The process of dividing a market into segments based on variables such as age, gender, income, and education, to enable targeted marketing.

Market Segmentation

The practice of dividing a target market into smaller, more defined categories based on characteristics like demographics, needs, priorities, and common interests.

Chewable Tablet

A form of medication or supplement designed to be chewed before swallowing, making it easier to ingest for those who have difficulty with traditional pills.

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