The Primary Objective of a Sales Contest Is To

question 31

Multiple Choice

The primary objective of a sales contest is to:

• A) Encourage the development of a long-term emphasis on nonselling activities
• B) Adjust differences in territory potential
• C) Satisfy salespeople's security needs
• D) Stimulate additional effort targeted at achieving specific short-term goals
• E) Reward experience and competence

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Definitions:

Aggression

Conduct aimed at causing pain or fear in others, manifested through either physical aggression or verbal assaults.

Positive Correlation

A relationship between two variables where an increase in one variable is associated with an increase in the other variable.

Independent Variable

In an experiment, a factor or condition that is deliberately manipulated to determine whether it causes any change in another behavior or condition.

Coefficient of Correlation

A statistical measure that calculates the strength and direction of a linear relationship between two variables, ranging from -1 to 1.