When a Firm's Management Engages in What Critics Call "Bait-And-Switch

question 6

Multiple Choice

When a firm's management engages in what critics call "bait-and-switch," they likely are being accused of doing which one of the following?

• A)Acting like their firm is located near the prospective client's headquarters.
• B)Showing the prospective client only their best program examples.
• C)Assigning assistant account executives to implement the client's program.
• D)Hiring part-time experts to fill gaps in the firm's staff.
• E)All of the above.

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Definitions:

Classical Conditioning

A cognitive process where two stimuli are repeatedly linked together; the response, first elicited by the second stimulus, is finally elicited by the first stimulus.

Antecedent

An event, condition, or stimulus that precedes and potentially leads to a behavioral response or psychological outcome.

Fingernails

Hard, keratinous plates covering the dorsal surface of the terminal portions of fingers and toes, serving protective and functional purposes.

Anticipated Punishment

The expectation of a penalty or negative outcome as a result of specific behavior, often used as a deterrent for such behavior.