Of the Ways of Determining Public Relations Budgets, Which One

question 11

Multiple Choice

Of the ways of determining public relations budgets, which one reinforces the impression that public relations is an optional activity?

• A)Percentage of total income
• B)Task or goal basis
• C)Competitive necessity
• D)Portion of total operating budget
• E)Profit or surplus after "breaking even"

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Definitions:

Trait Theory

A theory in psychology focused on the identification and measurement of stable characteristics that individuals exhibit, known as traits.

Selfish Impulses

Inclinations or urges to act in a way that prioritizes one's own interests over the welfare of others.

Emotional Stability

A personality trait indicative of how much a person's emotions fluctuate and how easily they can emotionally recover from stress or negative situations.

Extraversion/Introversion

Personality traits that describe how outgoing and social or how reserved and solitary an individual is.