Of the Ways of Determining Public Relations Budgets, Which One

question 11

Multiple Choice

Of the ways of determining public relations budgets, which one reinforces the impression that public relations is an optional activity?

• A)Percentage of total income
• B)Task or goal basis
• C)Competitive necessity
• D)Portion of total operating budget
• E)Profit or surplus after "breaking even"

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Definitions:

Actualizing the Self

The process of realizing or fulfilling one's talents, capabilities, and potential, forming the basis of self-actualization in humanistic psychology.

Liberal Religious Views

Religious beliefs that typically emphasize personal freedom, tolerance for diversity, and a questioning approach to traditional doctrines.

Conditions of Worth

Carl Rogers' concept referring to the standards imposed on an individual by others and by themselves, which are believed to be necessary to earn positive regard.

Fully Functioning Person

A term used by Carl Rogers to describe an individual who is living in harmony with their deepest feelings and impulses, exhibiting features such as openness to experience, trust in self, and a sense of inner freedom.