The Component of Love That Comprises the Motivational Drives Relating

question 192

Multiple Choice

The component of love that comprises the motivational drives relating to sex, physical closeness, and romance is called

• A)companionate love.
• B)the intimacy component.
• C)passionate (or romantic) love.
• D)the passion component.

---

Definitions:

Building Bonds

The process of creating connections and relationships between individuals or groups.

Brands and Customers

The relationship and interaction between companies (brands) and the people who purchase and use their products or services (customers).

Relationship Marketing

A strategy designed to foster customer loyalty, interaction, and long-term engagement by providing value beyond the product or service itself.

Market Segmentation

The process of dividing a target market into smaller, more defined categories of consumers who share similar characteristics and buying preferences.