Examlex
Pepperidge Farm has developed new thick-sliced French Toast Swirl bread. The company realizes most people who eat toast for breakfast, see it as a side dish. Pepperidge Farm's ads advise consumers of this bread that this new product "doesn't go with breakfast. It is breakfast." Which segmentation variable is being used in this example?
Diversity
The inclusion of individuals with a wide range of characteristics and backgrounds, such as ethnicity, gender, age, sexual orientation, and beliefs, in a group or organization.
Breadwinner
Traditionally refers to the primary or sole income earner within a household, responsible for financial support.
Reemployed
The state of being employed again after a period of unemployment.
Salary Negotiable
A situation where the pay rate for a job position can be discussed and potentially adjusted based on the qualifications or expectations of the candidate.
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