The CEO Says to Her Marketing Manager, "The Sales for 2011

question 165

Multiple Choice

The CEO says to her marketing manager, "The sales for 2011 were 1000 units higher than 2012, and the sales for 2013 were 1000 units higher than 2014. I'd say we're safe in forecasting 2015 sales as 1000 units greater than 2014." The CEO was most likely talking about the results of a _ _ forecast.

• A)linear trend extrapolation
• B)Delphi
• C)jury of executive opinion
• D)direct

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Definitions:

Transactional Leadership

A leadership style based on exchanges between leader and followers, where followers are rewarded for meeting specific goals or performance criteria.

Motivation

The process that initiates, guides, and maintains goal-oriented behaviors. It is what causes us to act.

Morality

The principles concerning the distinction between right and wrong or good and bad behavior.

Five Practices

A set of leadership behaviors or practices aimed at achieving positive organizational outcomes, though the specifics can vary depending on the model or theory.