Mars Candies Decides to Extend the Level of Customization of Their

question 124

Multiple Choice

Mars Candies decides to extend the level of customization of their M&Ms. When you send in a salvia swab, the company will custom tailor the balance of salty/sweet/savory of the M&M to best appeal to your taste buds and ship you a package. This strategy is known as:

• A)ultra-personalization
• B)ultra-customization
• C)mass customization
• D)deliciousness

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Definitions:

Genetic Contribution

Genetic contribution refers to the influence that an individual's genes have on the development of traits or diseases.

Rhythmicity

The quality or state of being rhythmic; the regular recurrence of actions or processes in time.

N-Sleep

A stage of sleep characterized by non-rapid eye movement (NREM) where the body repairs and regrows tissues, builds bone and muscle, and strengthens the immune system.

Brainstem

Central structure of the brain (including the hindbrain, midbrain, thalamus, and hypothalamus) that is responsible for most life-sustaining, unconscious behavior.