The Type of Question You Are Answering If You Are

question 6

Multiple Choice

The type of question you are answering if you are asked to indicate on a seven-point scale anchored by 'highly unlikely' to 'highly likely' to the question "What is the likelihood that you will purchase a new laptop computer within the next 12 months?" is an example of a ________question.

• A)Likert scale
• B)semantic differential
• C)dichotomous
• D)fixed alternative

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Definitions:

Delayed Reinforcement

A technique in which a response is followed by a reward not immediately but after a time delay, influencing future behavior.

Immediate Reinforcement

The prompt delivery of a reward or consequence following a behavior, which strengthens the likelihood of that behavior occurring again.

Continuous Reinforcement

A reinforcement strategy where a desired behavior is rewarded every time it occurs, leading to quicker learning of that behavior.

Negative Reinforcement

A behavioral concept where the removal of an undesirable or negative outcome following a behavior increases the likelihood of that behavior being repeated in the future.