Which of the Following Is an Example of Green Marketing

question 74

Multiple Choice

Which of the following is an example of green marketing?

• A)The Molson Corporation added green colours to its labels.
• B)Levi-Strauss markets pre-washed jeans.
• C)Mercedes-Benz designed its S-class sedans to be entirely recyclable.
• D)4-3M created a new fertilizer for trees.

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Definitions:

Self-Presentation

The process by which individuals attempt to control the impressions others form of them in social or professional contexts.

Standards

Established norms or criteria which define acceptable levels of quality, behavior, or performance.

Affect People

A broad term that could relate to how emotions and mood influence human behavior and interaction.

Overjustification Effect

A phenomenon where providing excessive external rewards for an already internally rewarding activity reduces a person's intrinsic motivation.