Which of the Following Is an Important Guideline When Using

question 37

Multiple Choice

Which of the following is an important guideline when using fear appeal?

• A)Be sure to make it appeal to children.
• B)Avoid any reference to death or dying.
• C)Make the appeal so strong that it appears humorous.
• D)Don't make the appeal so strong that consumers want to avoid the advertisement.

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Definitions:

Biofeedback

A method enabling people to enhance their health by managing typically automatic bodily functions, like their heart rate or blood pressure.

Life Expectancy

The average period that an individual is expected to live based on demographic factors like current age, gender, and health conditions.

Social Support

Refers to the physical and emotional comfort given to us by our family, friends, co-workers, and others. It's knowing that we are part of a community of people who love and care for us and value and think well of us.

Type A Personalities

A personality type characterized by competitiveness, high ambition, aggressiveness, impatience, and a fast pace of life.