Taco Bell Introduced Its New Low-Fat Border Lights Fare by Giving

question 26

Multiple Choice

Taco Bell introduced its new low-fat Border Lights fare by giving away 8 million free tacos and burritos in one day. Taco Bell used a sales promotion technique called:

• A)sampling.
• B)a self-liquidating premium.
• C)a special deal.
• D)a rebate.

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Definitions:

Trojan Horse

Program that claims to do one thing but in reality does something else, usually something malicious.

Network Firewall

A security system that monitors and controls incoming and outgoing network traffic based on predetermined security rules.

Wireless Intranet

An internal network that uses wireless technology to enable employees to access information and applications without the need for wired connections.