Which of the Following Statements About Services Is True

question 92

Multiple Choice

Which of the following statements about services is true?

• A)Two out of ten Canadians work in the services industry.
• B)In Canada, the service sector generates 70 percent of Canada's annual GDP.
• C)The marketing of services is the same as the marketing of goods.
• D)Services are both tangible and intangible items.

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Definitions:

Intended Strategies

These are strategies that an organization plans and decides to implement in order to achieve specific goals or objectives.

Organizational Planning

The process of setting goals and defining the steps needed to achieve them within an organization.

Emergent Strategy

A strategy that arises in the absence of an intentional course of action, developing through patterns in the organization's decisions over time.

Broad Guidelines

General instructions or principles that provide direction to action or behavior.