Changes in the Services Industry in the Future Will Primarily

question 50

Multiple Choice

Changes in the services industry in the future will primarily be driven by each of the following factors EXCEPT:

• A)changes in consumer interests.
• B)an expanding scope in the global economy.
• C)a decrease in the amount and variety of choices.
• D)technological development.

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Definitions:

Product Strategies

The planning and execution of decisions related to a company's product mix, development, branding, and positioning to meet customer needs and achieve competitive advantage.

Promotion Strategies

Tactics employed by businesses to inform, persuade, and remind customers about products or services to influence their purchasing decisions.

Dumping

The practice of exporting goods to another country at prices lower than the home market price, often considered unfair competition and subject to anti-dumping measures.

Parallel Importing

The importation of legally produced goods without the permission of the intellectual property owner, usually to exploit price differences between markets.