To Be Effective, Customer Relationship Management Requires All of the Following

question 187

Multiple Choice

To be effective, customer relationship management requires all of the following except:

• A)application of information technology.
• B)the involvement of managers.
• C)the involvement of consumers.
• D)the commitment of managers.

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Definitions:

Phillis Wheatley

The first African American female poet to be published, her works reflecting her life and times as a slave in the late 18th century.

African-Americans

An ethnic group in the United States with ancestors primarily from the African continent, historically subjected to slavery and discrimination but with a rich cultural heritage and significant contributions to American society.

Slave Population

Refers to the demographic group of people who were enslaved and forced into labor without freedom, notably before the abolition of slavery.

Christianize Slaves

The process, especially common during the period of transatlantic slavery, of converting enslaved African people to Christianity, often as part of broader efforts to assimilate and control them.