If Competitive Market Circumstances Are Such That There Is Some

question 140

Multiple Choice

If competitive market circumstances are such that there is some leader-follower price competition, some product differentiation, and the purpose of advertising is to inform, but avoid price competition, then___________ must exist in the industry.

• A)an oligopoly
• B)pure competition
• C)a pure monopoly
• D)monopolistic competition

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Definitions:

Parallel Processing

The ability of the brain to simultaneously process incoming stimuli of differing quality, a critical aspect of perception and understanding of the environment.

Effortful Processing

A type of memory encoding that requires attention and conscious effort in order to maintain information in short-term memory or to encode it into long-term memory.

Sensory Memory

A very short-term form of memory that allows individuals to retain impressions of sensory information after the original stimulus has ceased.

Suggestive Interviewing

A technique in interviewing that may lead or influence individuals to recall events or details in a biased or particular way.