Examlex
Pay TV
One industry with a reputation for lessthanstellar customer service is that of the nation's payTV providers. Much of the terrible customer service is blamed on outsourcing. To cut costs, most pay-TV providers have farmed out customer service functions to vast call centers that hire low-paid, poorly trained employees who lack any incentive to care about faceless customers. There is one exception to that rule-DirecTV, which has the best customer service record in the industry even though it, too, uses outsourcing. The primary difference between DirecTV and other pay-TV providers is motivation. The customer service reps get free satellite TV at their homes after three months on the job. The call reps are invited to special events and given the opportunity to mingle with NFL stars
and television celebrities. In addition, the reps were given the power to handle customer's complaints themselves,
rather than simply acting as listeners.
-Refer to Pay TV. Providing free satellite television to call reps after three months of employment is an example of a(n) ____.
Freudian Psychology
A branch of psychology that focuses on unconscious desires and conflicts, as theorized by Sigmund Freud.
Unconscious Conflicts
Mental struggles that originate in the unconscious mind, often from repressed emotions or desires.
Generous
Showing a readiness to give more of something, as money or time, than is strictly necessary or expected.
Cognitive Neuroscience
The study of the neural mechanisms underlying cognitive functions such as perception, memory, and language.
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