Fran Wilson Creative Cosmetics Is a Medium-Sized U

question 52

Multiple Choice

Fran Wilson Creative Cosmetics is a medium-sized U.S. company that sells 1.5 million tubes of its lipstick annually in Japan. It has no physical presence within the country beyond the fact its products are sold there. Fran Wilson Creative Cosmetics uses __________to reach the Japanese market.

• A) franchising
• B) direct investment
• C) licensing
• D) a strategic alliance
• E) exporting

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Definitions:

Interest Rate

The slice of a loan subjected to interest rates for the borrower, commonly conveyed as an annual percentage of the loan's remaining sum.

Invest

The practice of assigning financial resources with the aim of receiving profits or earnings.

Gross Private Domestic Investment

The total amount of domestic capital investment in non-governmental sectors, including both non-residential and residential assets.

Producer Plant

Typically refers to a facility or set of facilities that processes raw materials or components to manufacture goods or products for sale. In some contexts, it might specifically denote a facility involved in agricultural production.