When Making Travel Plans, Many Tourists Have Selected Thomas Cook

question 29

Multiple Choice

When making travel plans, many tourists have selected Thomas Cook, a British tour operation, because they perceive that no other tour company can duplicate the customer service and satisfaction that Thomas Cook has provided over its years of operation. Thomas Cook has apparently created a sustainable competitive advantage by using _____________resources.

• A) synergistic
• B) valuable
• C) tangible
• D) nonsubstitutable
• E) rare

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Definitions:

Interest-earning Account

A bank account that provides interest payments on the cash deposited into the account.

Annual Rate

The percentage return on an investment or rate of interest per year, not accounting for the compounding of interest within that year.

Annual Withdraw

Annual Withdraw refers to the amount of money that is taken out of an investment or savings account each year.

Rate Of Return

The upturn or downturn in investment value over a pre-defined period, cast as a percentage of the cost at investment inception.