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Managers can use behavioral addition and behavioral substitution to:
False Consensus Effect
The cognitive bias to overestimate the extent to which others share our beliefs, attitudes, and behaviors.
Weight Discrimination
The unfair treatment of individuals based solely on their weight or body size, often manifesting in social, professional, and health care contexts.
Festinger And Carlsmith
Researchers known for their 1959 cognitive dissonance experiment, which investigated the effects of forced compliance behavior on changing attitudes.
Cognitive Dissonance
A state of psychological conflict arising from holding conflicting beliefs or values, leading to feelings of discomfort and the motivation to achieve consonance.
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