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Liabilities:
Loyalty Card
A card issued by a retailer to a customer, used to record credit points awarded for money spent in the store, incentivizing repeat business.
Customer Purchase Information
Data related to the buying habits, preferences, and demographics of consumers.
Syndicated Data
Market research data collected and compiled by an organization, which is then sold to multiple companies to help them understand market trends or consumer behavior.
Commercial Research Firms
Companies specialized in conducting research in the business sector, often providing insights and data to other businesses for strategic purposes.
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