Examlex
Purchasing can be broadly classified into two categories: merchants and industrial buyers.
Intentional Component
An aspect of behavior and actions that is done with purpose or intention, often reflecting deliberate decision-making.
Affective Component
The emotional or feeling segment of an attitude, influencing how individuals feel about an object or situation.
Cognitive Component
Relates to the mental processes involved in understanding, reasoning, and decision-making.
Behavioral Component
An aspect of attitudes reflecting intentions or observable responses toward a person, group, or concept.
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