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Choice variables
Repeat Customers
Individuals or entities that make purchases from a business on more than one occasion over a period of time.
Cross Selling
A sales strategy in which a seller encourages existing customers to buy additional or related products or services.
Cross-Buyer
A consumer who purchases multiple products or services from the same company, often encouraged through cross-promotion or bundling.
Discounted Prices
Reduced prices offered on goods or services, often as a promotion or to attract more customers.
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