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Why Is It Important to Understand the Assumptions Underlying a Business

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Essay

Why is it important to understand the assumptions underlying a business plan or an acquisition plan?

Recognize the role of innovation and adaptation in maintaining relevance and competitiveness in the market.
Identify different market segments and their significance in a business strategy.
Comprehend the components and structure of the Business Model Canvas.
Understand the concept of multisided markets and their dynamics.

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