Which One of the Following Is Not an Example of a Horizontal

question 102

Multiple Choice

Which one of the following is not an example of a horizontal merger?

• A) NationsBank and Bank of America combine
• B) U.S. Steel and Marathon Oil combine
• C) Exxon and Mobil Oil combine
• D) SBC Communications and Ameritech Communications combine
• E) Hewlett Packard and Compaq Computer combine

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Definitions:

Diets

Regulated eating plans designed for weight loss, medical reasons, or to achieve or maintain a specific health goal.

Strategic Planning

The process of thoughtfully defining a firm’s objectives and developing a method for achieving those objectives.

Objectives

Specific, measurable goals that are set to be achieved within a time frame, serving as guiding principles for initiatives or projects.

Franchising

A contractual arrangement in which the franchisor provides a franchisee the right to use its name and marketing and operational support in exchange for a fee and, typically, a share of the profits.