When Microsoft Introduced Encarta, It Caused the Sale of Hard

question 128

Short Answer

When Microsoft introduced Encarta, it caused the sale of hard copy encyclopedias sold by Encyclopedia Britannica to drop sharply. This is an example of which of Porter's five forces?
Rivalry among existing competitors
Threat of potential entrants
Suppliers
Buyers
Substitutes

---

Definitions:

Gender Roles

The social and cultural expectations associated with being male or female, influencing behavior, activities, and perceptions in various societal contexts.

Skills

Abilities or expertise gained through training or experience that enable the performance of specific tasks.

Characteristics

Features or qualities that serve to identify, describe, or distinguish someone or something.

Cultural

Pertaining to the customs, arts, social institutions, and achievements of a particular nation, people, or other social group.