Lite Foods Is a Producer of Breakfast Cereals Such as Oatmeal

question 35

Short Answer

Lite Foods is a producer of breakfast cereals such as oatmeal and cornflakes, and its products can be found in nearly all supermarkets across Canada. Lite Foods now has its sights set on international shores, specifically the large Chinese consumer market. Company executives are currently debating the optimal route for the firm to enter the market.
Which of the following, if true, would strengthen the argument for venturing into the Chinese market?
The affluent Chinese middle class is large and is quick to adopt western lifestyles and product preferences.
Growth in the United States cereal market continues to be strong.
The Chinese fixed exchange rate regime may change, which could mean a stronger Yuan that would affect Chinese exports.
Chinese food preferences are very slow to evolve.
China recently signed a free-trade agreement with the Association of Southeast Asian Nations (ASEAN).

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Definitions:

Risorius

A muscle of facial expression, drawing the corner of the mouth laterally, thus creating expressions like grinning.

Lateral Pterygoid

A muscle of the jaw involved in opening the mouth and moving the jaw from side to side.

Mandible

The lower jawbone, which is the largest and strongest bone in the human face.

Levator Veli Palatine

A muscle located in the soft palate of the oral cavity, responsible for elevating the soft palate during swallowing and speaking.