Brown Corp

question 27

Short Answer

Brown Corp. has implemented a strategy of acquiring control of competitors in the same or similar markets. The company is using which strategy?
Concentration
Market penetration
Geographic expansion
Product development
Horizontal integration

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Definitions:

Displacement

In psychology, the shifting of negative feelings or desires from the original object to a more acceptable or safer substitute.

Defense Mechanism

A defense mechanism is a psychological strategy unconsciously used to protect a person from anxiety arising from unacceptable thoughts or feelings.

Projection

A defense mechanism where an individual ascribes their own unwanted thoughts, feelings, or motives onto another person.

Dishonest Tax Returns

The act of knowingly providing false information on a tax return to reduce tax liability, which is illegal and subject to penalties.