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David has grouped some jobs together in such a way that they can be treated like they were a small business, responsible for its costs, revenues, and profits. David has created a
process department.
departmentalized work group.
profit centre.
profit and loss centre.
functional department.
Private Branding
A marketing strategy where a retailer sells products under its own brand name, instead of under the name of a manufacturer.
Store Brands
Products that are manufactured and sold by the retailer under its own branding, typically offered as lower-cost alternatives to national brands.
Disposable Cups
Single-use cups typically made from plastic or paper, designed for convenience and to reduce the need for washing reusable cups.
Co-branding
A marketing partnership between two or more brands to offer a product or service that leverages the strength of each brand's market presence and reputation.
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