Examlex
According to the text, poor planning is typically the cause of most unsuccessful CRM initiatives.
Contribution Format
A format for income statements that distinguishes between fixed and variable expenses, emphasizing the contribution margin.
Break-even Point
The sales level at which a business generates neither profit nor loss, covering all fixed and variable costs.
Unit Sales
The quantity of products sold, not considering the price at which they were sold.
Contribution Margin
Contribution Margin is the amount of revenue remaining after deducting variable costs, which can then be used to cover fixed costs or generate profit.
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