Through the Use of Permission Marketing Programs, Customers Are Allowed

question 41

True/False

Through the use of permission marketing programs, customers are allowed to select the type of communications that companies can make with them.Actually, customers can even choose to be completely eliminated from both e-mail and traditional mailing lists.

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Definitions:

Reciprocal

Involving a mutual exchange or sharing between two or more parties, often characterized by interdependence and a balance of give and take.

Leadership

The act of guiding or influencing a group towards the achievement of goals.

Existing Skills

The set of abilities, knowledge, and experience that an individual currently possesses.

Taxpayer

An individual or entity that is obligated to make payments to municipal or government bodies, often in the form of taxes.