Before Buying a New Cell Phone, You Might Read About

question 123

True/False

Before buying a new cell phone, you might read about different brands, or ask a sales clerk for a recommendation, or rely on your own past experience. All of these actions illustrate that you are in the information seeking stage of the consumer buying process.

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Definitions:

Systematic Desensitization

A therapeutic technique aimed at reducing anxiety or fear by gradually exposing the person to the stimuli while teaching relaxation techniques.

Psychodynamic Therapy

A therapeutic approach emphasizing the psychological roots of emotional suffering, focusing on the role of unconscious processes and childhood experiences.

Operant Conditioning

A learning scheme in which the adjustment in behavior potency is achieved by incentive provision or penalty imposition.

Free Association

A psychoanalytic technique in which a patient says whatever comes to mind without censoring themselves, intended to uncover unconscious thoughts and feelings.