Mega Computers, a Computer Manufacturer, Has Decided to Promote Its

question 3

Short Answer

Mega Computers, a computer manufacturer, has decided to promote its new line of computers by offering its wholesalers and retailers an additional 5 percent off list prices. This strategy is called a ________ strategy.
product
pull
push
place
position

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Definitions:

Marginal Cost

The price of manufacturing one additional product or service unit.

Marginal Revenue

The increase in income from the sale of one extra unit of a good or service.

Marginal Revenue

The additional income from selling one more unit of a good; sometimes equals the price of the good.

Marginal Cost

The additional cost incurred from manufacturing or producing one more unit of a specific product or service.