TABLE 9-8 One of the Biggest Issues Facing E-Retailers Is the Ability

question 101

True/False

TABLE 9-8
One of the biggest issues facing e-retailers is the ability to turn browsers into buyers. This is measured by the conversion rate, the percentage of browsers who buy something in their visit to a site. The conversion rate for a company's website was 10.1%. The website at the company was redesigned in an attempt to increase its conversion rates. A samples of 200 browsers at the redesigned site was selected. Suppose that 24 browsers made a purchase. The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
-Referring to Table 9-8, the null hypothesis would be rejected.

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Definitions:

Fuel

Any material that can be consumed to produce energy through a chemical or nuclear reaction, such as gasoline, coal, or uranium.

Cells

The basic structural, functional, and biological units of all living organisms, acting as the building blocks of life.

Dietary Trans-Fatty Acids

Unhealthy fats found in some foods that can increase the risk of heart disease.

Hydrogenated Vegetable Oils

Vegetable oils that have been chemically processed to convert them into a more solid form, often used in processed foods and associated with health risks like heart disease.