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TABLE 6-6
The interval between consecutive hits at a web site is assumed to follow an exponential distribution with an average of 40 hits per minute.
-Referring to Table 6-6, what is the probability that the next hit at the web site will occur within 10 seconds after just being hit by a visitor?
Cognitive Dissonance Theory
A psychological theory suggesting that individuals experience discomfort when holding two or more contradictory beliefs, leading them to alter attitudes or behaviors.
Self-perception Theory
A theory suggesting that individuals develop their attitudes and feelings by observing their own behavior and concluding what attitudes must have caused it.
Attitude Changes
Alterations in an individual's outlook, opinions, or feelings towards various aspects of their environment or themselves, often as a result of experiences or new information.
Egoism
Giving to another person to ensure reciprocity; to gain self-esteem; to present oneself as powerful, competent, or caring; or to avoid social and self-censure for failing to live up to society’s expectations.
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