TABLE 16-9
the Executive Vice-President of a Drug $\text {SUMMARY OUTPUT}$

question 118

Short Answer

TABLE 16-9
The executive vice-president of a drug manufacturing firm believes that the demand for the firm's most popular drug has been evidencing an exponential trend since 1985. She uses Microsoft Excel to obtain the partial output below. The dependent variable is the log base 10 of the demand for the drug, while the independent variable is years, where 1985 is coded as 0, 1986 is coded as 1, etc.
$\text {SUMMARY OUTPUT}$

$\begin{array} { l r }\text {Regression Statistics}\\ \text { Multiple R } & 0.996 \\ \text { R Square } & 0.992 \\ \text { Adjusted R Square } & 0.991 \\ \text { Standard Error } & 0.02831 \\ \text { Observations } & 12 \end{array}$

$\begin{array}{lc} & \text { Coefficients } \\\text { Intercept } & 1.44 \\\text { Coded Year } & 0.068\end{array}$

-Referring to Table 16-9, the fitted trend value for 1990 is _____.

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Definitions:

Order Processing

The sequence of steps involved in receiving and fulfilling customer orders for products or services.

Trade Sales Promotion

A promotion that encourages resellers to purchase and aggressively sell a manufacturer’s products by offering incentives like sales contests, displays, special purchase prices, and free merchandise.

Free Merchandise

Products or goods given away at no cost to promote a brand, product, or service.

Premiums

Extra payments required for insurance coverage or additional costs added to the usual price of services or goods, often in exchange for higher quality or added benefits.