$$\text { TABLE 12-2 }$$ Many Companies Use Well-Known Celebrities as Spokespersons in Their TV

question 17

Multiple Choice

$$\text { TABLE 12-2 }$$ Many companies use well-known celebrities as spokespersons in their TV advertisements. A study was conducted to determine whether brand awareness of female TV viewers and the gender of the spokesperson are independent. Each in a sample of 300 female TV viewers was asked to identify a product advertised by a celebrity spokesperson. The gender of the spokesperson and whether or not the viewer could identify the product was recorded. The numbers in each category are given below.
$\begin{array}{r|cc} & \text { Male Celebrity } & \text { Female Celebrity } \\\hline\text { Identified product } & 41 & 61 \\\text { Could notidentify } & 109 & 89\end{array}$

-Referring to Table 12-2, at 5% level of significance, the critical value of the test statistic is

• A) 5.9914.
• B) 9.4877.
• C) 13.2767.
• D) 3.8415.

---

Definitions:

E-Mail Attachment

A file sent along with an email message, which can be in any format including documents, images, or videos.

Government Impersonation

The act of falsely representing oneself as a member of the government, often with fraudulent intentions, to deceive individuals or entities.

Dept. Of Homeland Security

A federal agency in the United States tasked with public security, including anti-terrorism, border security, immigration and customs, cyber security, and disaster prevention and management.

IRS

The Internal Revenue Service, a U.S. government agency responsible for tax collection and tax law enforcement.