TABLE 11-6
as Part of an Evaluation Program, a Sporting

question 147

True/False

TABLE 11-6
As part of an evaluation program, a sporting goods retailer wanted to compare the downhill coasting speeds of 4 brands of bicycles. She took 3 of each brand and determined their maximum downhill speeds. The results are presented in miles per hour in the table below.
$$\begin{array} { c c c c c } \hline \text { Trial } & \text { Barth } & \text { Tornado } & \text { Reiser } & \text { Shaw } \\\hline 1 & 43 & 37 & 41 & 43 \\2 & 46 & 38 & 45 & 45 \\3 & 43 & 39 & 42 & 46\end{array}$$
-Referring to Table 11-6, based on the Tukey-Kramer procedure with an overall level of significance of 0.05, the retailer would decide that there is a significant difference between all pairs of mean speeds.

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Definitions:

Order-taker Salespeople

Sales staff whose primary role is to take and process orders rather than actively sell a product or service.

Consultative Seller

A sales approach where the seller acts more as an advisor, understanding the needs of the buyer and offering solutions that specifically address those needs, rather than just pushing for a sale.

Trusted Advisor

A role or relationship in which an individual or organization provides expert advice and guidance in a particular area, earning high levels of trust from clients.

Missionary Salespeople

Sales representatives whose primary role is to promote the company’s products indirectly by educating potential customers, rather than directly selling the product.