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A Marketing Research Firm, in Conducting a Comparative Taste Test

question 42

Multiple Choice

A marketing research firm, in conducting a comparative taste test, provided three types of peanut butter to a sample of households randomly selected within the state. Which of the 4 methods of data collection is involved when people are asked to compare the three types of peanut butter?


Definitions:

Kinetic Stimulation

The use of motion or activity as a form of therapy to improve mental or physical health.

Gross Motor Coordination

The ability to use large muscles to perform tasks like walking, jumping, and maintaining balance.

Fine Motor Skills

The coordination of small muscle movements usually involving the synchronization of hands and fingers with the eyes.

Voluntarily Grasp

The intentional action of closing the hand and holding onto something, seen as an important motor skill development in infants.

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