The Fusiform Face Area (FFA) Is Known to Be an Area

question 30

Multiple Choice

The fusiform face area (FFA) is known to be an area that is specifically responsive to faces. Which of the following statements is also true about the FFA?

• A) It is primarily thought to be the area used to mentally rotate an inverted face into its upright position for further processing.
• B) It only responds to famous faces (e.g., President Barack Obama).
• C) It is also a crucial area in the processing of features within an object (e.g., edges and curves).
• D) Tasks requiring other subtle distinctions within a category (e.g., identifying different birds or cars) also produce high levels of activation in this area.

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Definitions:

Economies of Scope

Cost advantages that a business achieves due to a variety of goods or services rather than specializing in a single product.

Multiproduct Cost Function

A Multiproduct Cost Function calculates the cost of producing different products within the same firm, taking into account the cost interactions between producing multiple products.

Economies of Scope

Cost advantages that a business experiences by producing a wider variety of products, as opposed to specializing in a single product or service.

Learning Curve

Graph relating amount of inputs needed by a firm to produce each unit of output to its cumulative output.