If an HR Specialist Is Involved in Developing a Message

question 19

Multiple Choice

If an HR specialist is involved in developing a message to be communicated to job applicants,which of the following approaches is most likely to be effective?

• A)Have a professional advertising agency develop the message.
• B)Emphasize only the most positive aspects of the job in the message.
• C)Use the job requirements and the job rewards matrices as the basis for message content.
• D)Avoid having internal personnel involved in placing advertisements.

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