Examlex
Microevolution is defined as
Psychographic Segmentation
The process of dividing a market into segments based on consumer personality traits, values, attitudes, interests, and lifestyles.
Marketing Mix
The set of controllable tactical marketing tools—product, price, place, and promotion—that a company uses to produce a desired response from its target market.
Distinctive Understanding
A unique comprehension or insight that sets an individual or concept apart from others.
Complex Product
A product that is made up of multiple components and involves intricate features, requiring a detailed understanding and specialized knowledge to use or maintain.
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