Use the Information That Follows Taken from Carter Company's Financial

question 38

Essay

Use the information that follows taken from Carter Company's financial statements for the years ending December 31, 2017 and 2016.
$\begin{array}{lrr}\text { Balance Sheet Information }&2017&2016\\\hline \text { Assets}\\\text { Cash } & \$ 70 & \$ 80 \\\text { Accounts receivable } & 40 & 40 \\\text { Inventory } & 40 & 60 \\\text { Land, building, and equipment } & \underline{290} & \underline{310} \\\text { Total Assets } & \$ \underline{440} & \$ \underline{490} \\\end{array}$

$\begin{array}{l}\text { Liabilities and Shareholders' Equity }\\\hline \text { Accounts payable } & \$ 95 & \$ 245 \\\text { Common stock } & 210 & 210 \\\text { Retained earnings } & 135& 35\\\text { Total Liabilities \& Shareholders' Equity }& \underline{\$440} &\underline{ \$490} \\\end{array}$

$\begin{array}{lr}\text { Income Statement Information }\\\text { Sales (all sales are on credit) } & \$ 900 \\\text { Cost of goods sold } & \underline{300} \\\text { Gross profit } & {\$600}\\\text { Operating expenses } & \underline{ 500} \\\text { Net income } & \underline{ \$(100)} \end{array}$
If the industry in which Carter is a member has an average return on equity of 22%, determine if in 2017, Carter is more or less profitable than the average firm in its industry.

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Definitions:

Luxury Lighting

High-quality, often designer, lighting fixtures and solutions that are positioned as luxury items and often carry a higher price point.

Specific

Clearly defined or identified; precise or particular in nature.

Measurable

Capable of being quantified or subjected to measurement, often used to determine the effectiveness or impact of certain actions.

Realistic

Something that is plausible and in line with reality, often referring to expectations or portrayals that are achievable or accurate.