(A) State the Appropriate Null and Alternative Hypotheses in This

question 11

Essay

(A) State the appropriate null and alternative hypotheses in this situation.
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(B) Test this CEO's belief at the =.05 significance level and report the p-value. Do you find statistical support for his hypothesis that the proportion of women in similar sales positions across the country is less than 40%?
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(C) Suppose the sample size above is 100, instead of 50, and the sample proportion is again 0.36. Would this change your results? Explain your answer.

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Definitions:

Marketing Driver

A factor or a set of factors that influences the demand for a product or service.

Marketing Manager

A professional responsible for overseeing and guiding a company's marketing strategies, campaigns, and efforts to achieve its marketing and business goals.

Marketing Research Approach

The marketing research approach entails systematic identification, collection, analysis, and dissemination of data to improve decision-making related to identifying and solving marketing problems.

Information Technology System

A system composed of hardware, software, data, and networking components designed to collect, process, and distribute information efficiently.