An Effective Executive Summary Should Not

question 3

Multiple Choice

An effective executive summary should not

• A) be written in the same writing style that is used for the report body.
• B) assume that the reader will also read the entire report.
• C) be more than 10% of the length of the report.
• D) be used if the reader is resistant to the recommendations.
• E) hint at the conclusions or recommendations shown in the report.

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Definitions:

Competitive Buyer

A buyer in a market who cannot influence the market price and takes the price as given.

Marginal Expenditure

The rise in expense from obtaining one more unit of a good or service.

Average Expenditure

The total spending divided by the number of units bought, used to calculate the average cost of goods or services.

Rent Seeking

Spending money in socially unproductive efforts to acquire, maintain, or exercise monopoly.