To Achieve the Goals of a Bad-News Message, You Should

question 52

Multiple Choice

To achieve the goals of a bad-news message, you should

• A) use general language to cushion the impact of the negative news.
• B) persuade the reader that the decision is reasonable.
• C) apologize for having to make the decision.
• D) indicate the personal reasons for the decision.
• E) choose the direct plan based on the "you" attitude.

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Definitions:

Prepaid Insurance

An asset account that represents insurance payments made in advance for coverage extending over future periods.

Unearned Revenue

Funds paid to a company for products or services that are still to be provided or executed.

Income Statement

A financial statement that displays a company's revenues, expenses, and net income over a specific period, demonstrating the financial performance of the business.

Net Loss

Net loss occurs when a company's expenses exceed its revenues during a specific accounting period, indicating financial loss.